Our alternative methods to animal testing

Inside Our Products

Our alternative methods to animal testing

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L'Oréal does not test any of its products or any of its ingredients on animals

Our consumers’ health and safety have always been an absolute priority for L’Oréal. As is the support of animal welfare. L'Oréal does not test any of its products or any of its ingredients on animals and has been at the forefront of alternative methods for over 30 years.

L’Oréal has developed a very rigorous safety evaluation procedure of its products, backed by Research.
Well before the question of animal testing was raised by civil society or within a regulatory framework, L’Oréal has been committed to new methods of assessing safety that don’t involve animals.
A true pioneer, L'Oréal has been reconstructing human skin models in laboratories to elaborate in vitro safety tests since 1979, as an alternative to animals. Since then, L'Oréal has an Episkin center in Lyon (France) Shanghai (China), and Brazil where reconstructed skins are produced.
In addition to skin models, L'Oréal has a large number of non-animal predictive assessment tools, such as molecular modeling, expert toxicology systems, imaging techniques and many more.



L’Oréal  has been at the forefront of alternative methods for over 30 years

In 1989, L’Oréal completely ceased testing its products on animals, 14 years before it was required by regulation. Today, L'Oréal no longer tests its ingredients on animals. L'Oréal no longer tolerates any exception to this rule. 

Certain health authorities may nevertheless decide to conduct animal tests themselves for certain cosmetic products, as it is still the case in China. L’Oréal is the most active company working alongside the Chinese authorities and scientists for over 10 years to have alternative testing methods recognized, and permit the cosmetic regulation to evolve towards a total and definite elimination of animal testing. Thanks to this, since 2014, certain products manufactured and sold in China like shampoo, body wash or certain make-up products are no longer tested on animals.


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